….a journey from pay slip to passion!
 
   
There is a memorable quote in the movie The Rookie that says: “It is fine to do what you want to do, but sooner or later, you have to do what you were meant to do.”

This is the story of
Ashraf Chaudhry. At the pinnacle of his successful career as a Sales & Marketing professional, he left comfy confines of a secure job to pursue his passion of corporate trainings and writing. Within three months of leaving his job as GM Sales & Distribution with Worldcall Group, one of the biggest business groups in Pakistan, he wrote and published  his  book  The Craft of Selling “YOURSELF”. The
 
 
book is now an international best-seller (also available at Amazon and Barnes & Noble book stores all over the world).

After an MBA degree from a top-notch business school in Pakistan, Institute of Business Administration, Karachi, he worked for blue-chip companies like Chevron, Tapal Tea, Pearl Continental/Marriott Hotels and Worldcall Group in Sales and Marketing departments. He left Worldcall Telecom Ltd as General Manager Sales & Distribution to pursue his passion of corporate trainings, public speaking and writing.

Ashraf is one of the most sought-after corporate sales trainers in Pakistan. His vision is simple: to raise incorrigibly optimist Sales & Marketing force for business organizations with
‘never-say-quit’ determination—Period! He transfers his skills with interactive discussions, case studies, exercises, video analyses and by sharing his own personal and professional experiences in a hands-on manner.

Ashraf  is  also  co-author with  world’s top most  sales  trainer  and  best-selling  author  
Bob Urichuck for up-coming sales novel The 10 Commandments of Selling: Story of Danial, to be launched world-wide by December 2010.

He is a voracious reader of books; avid watcher of movies; active blogger and passionate social worker. Currently, Ashraf lives in and travels from Lahore—cultural hub of Pakistan.
 
 
 


The greatest danger for most of us is not that our aim is too high and we miss it, but that it is too low and we reach it.

 
Michelangelo

-------------------